#LINKEDIN BOOLEAN JOB SEARCH HOW TO#
#LINKEDIN BOOLEAN JOB SEARCH PRO#
#LINKEDIN BOOLEAN JOB SEARCH PROFESSIONAL#

So, by using the command OR, you’re making sure not to leave any relevant user out of your LinkedIn advanced search.īy using the third command, NOT, we are going to exclude people from our audience segmentation. For example, we could say that our search results should include “HEAD OF PURCHASING” OR “PURCHASING MANAGER.”Īlthough titles may differ from one another, it’s common to find two people with different titles that do the same job, or at least a similar one it’s just a matter of semantics. If there is more than one type of keyword you would like to use (because sometimes it’s better to widen the search than narrow it), then the command OR is the one for you.īy inserting OR, you are telling Linkedin to add any user that contains either one of the keywords included in your command. Now, this might leave us with fewer people to address, but we know that the ones who are still here are high-quality and relevant prospects that are more likely to be interested in the product we have to offer. Taking the fashion industry example, we can search for profiles that contain “Head of Purchasing” AND “Premium Fabric.”īy doing this, we are making sure that every profile that pops up in our search results contains both the keywords “Head of Purchasing” AND “Premium Fabric” while rejecting every user that has only one or neither of them. Using this command will tell Linkedin only to show profiles that contain multiple specific keywords of your choosing. So let’s start by explaining what each command does to the behavior of Linkedin’s search engine:

I know it may seem a little bit abstract right now, but trust me, you’ll get it by the end of this blog. So buckle up, happy reading, and happy lead generation!

#LINKEDIN BOOLEAN JOB SEARCH HOW TO#

In this article, you’ll find out and understand why it is important to learn how to use boolean search strings and complement the practice with regular filtering. Each string launches a command that tells Linkedin to search and behave in a way that polishes the results for our benefit.Īs you can see, there are many options to narrow down your search results and help you aim for a specific type of profile.īy adding boolean search LinkedIn Sales Navigator, you’ll find a much more surgical manner to search for relevant prospects and exclude people who are less likely to turn into customers (if you’re working on sales goals, of course). The Boolean search it’s constituted by the use of AND, OR, “, (), and NOT.

#LINKEDIN BOOLEAN JOB SEARCH PROFESSIONAL#

It is often used on Linkedin, which is known for its monstrous database containing detailed information about users’ professional life. However, on Linkedin, many people have the title of “Head of Purchasing Assistant” or “Head of marketing, purchasing & eCommerce.” As you can see, the words “HEAD” and “PURCHASING” are within the titles, but these people won’t be helpful to our quest.Ī Boolean search is an advanced audience segmentation tool that allows you to add and discriminate between relevant and irrelevant prospects. In this case, the decision-makers that might actually be interested in hearing what you have to say and that have the power to move forward with a deal.

It’s reasonable to think that by using Keywords such as Head of Purchasing, your search results will present you with relevant prospects. You are the director of a premium fabric factory, and there’s a special lot that will position the enterprise as a great provider. Why is that? Because very often want to target specific types of people that we know would be a great match for our offer, and we want to find them fast.įor example, imagine you are interested in connecting with several Heads of Sales at companies within the fashion industry.

#LINKEDIN BOOLEAN JOB SEARCH PRO#

These times call for Linkedin’s Boolean Search (best to use the pro search account LinkedIn Sales Navigator. While prospecting on professional social media, there may be times when the typical search is not enough. USING ADVANCED BOOLEAN SEARCH ON LINKEDIN | GUIDE 2021

Linkedin boolean job search